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Pipeline Logo August 2011
Register Now  

Free webinar with mardevdm2 and Baptie:
The hidden value of the marketing budget

In this session, Parin Mody, Global Director - Business Development at mardevdm2, reveals how, based on a new lead's digital behaviour, analytical data, and attribution models, marketers are now able to gather a level of marketing intelligence that shows channel-specific ROI so you know the value of every pound you spend. >> register here

DMA 2011


B-to-B response databases whitepaper:
A comparative analysis Whitepaper

Download this new whitepaper written by Ruth P. Stevens and Bernice Grossman as part of ongoing research on B2B data sources available to marketers in the USA, this white paper evaluates the volume and accuracy of B2B marketing data provided by three response database suppliers including mardevdm2. >> read more



New global email addresses available
With the launch of the new build of Decisionmaker Global we are proud to announce that 2.5 million new global email addresses are now available from mardevdm2. Request a
for a breakdown of your target audience. UK 465,781 |
US & Canada 1,260,063 | Other International 202,189


Engineering Global Engineering Data

Take your engineering marketing to a new level with more than 200,000 decision makers who are subscribers, online community members and newsletter readers
of industry-leading sources including CFE media brands: Plant Engineering, Control Engineering and Consulting-Specifying Engineer.

We know more about them than any other source on the market. For example:

- 51,886 buy piping, valves and fittings
- 41,000 have plants larger than 100,000 sq ft
- 30,592 purchase HMI/SCADA software

Meet your best prospects in the engineering market.

>> click here to start your search

AWARDS NEWS: SaylesFource launches its bid for B2B success!


If you haven't already seen the campaign for the B2B Marketing Awards, being held
on 24th November 2011, you should!

You can even join in the fun by following
the spoof SaylesFource agency on Twitter and Facebook.

Don't forget to book your table!

Watch the B2B Marketing video


in this issue

mardevdm2 webinar
feature industry
B2B marketing events
play corner
ballot box


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Upcoming events

Thursday, 25th Aug
Analyzing who and where your social audience is - Webcast
IAS B2B Marketing will share the social media marketing processes they use for TalkTalk Business and Siemens and show you how to find, target, manage and ultimately convert your social media audience.
>> read more

Thursday, 1st Sept
Hidden value of the marketing budget - Free Webinar
As B2B marketers are now tasked with being revenue contributors, they must overcome the challenge of tracking where the revenue comes from
as they invest their budget across multiple marketing channels.
>> read more

Thursday, 15th Sept
Content Marketing Seminar- London
This half-day seminar will help you develop a content marketing strategy to engage your customers and prospects. Speakers include: IAS, DWA, Earnest and Velocity >> read more


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