Mardevdm2 introduces 65 million global B2B decision
The global marketing services and data provider updates its global database and adds nearly 10 million new names across select B2B markets
Oak Brook, IL—Mardevdm2 (www.mardevdm2.com), a global data and marketing services partner, announces its latest version of DecisionMaker® Global. The worldwide database boasts more than 65 million B2B professionals, 12 million with email addresses, across more than twenty industries. These contacts are the sources for direct marketing, demand generation and lead nurturing campaigns as well as database marketing programs.
This new edition of DecisionMaker Global features new market segments including: call centers, customer service centers, energy and utilities, cross-industry small businesses, restaurant/foodservice, cellular phone service providers, and many new IT/technology usage and implementation demographics. The IT specific data enhancements include: accounting, asset management and storage software providers, and laptop, desktop, server and network providers, to name a few.
“At mardevdm2, we are committed to keeping our data fresh. Our clients – corporate marketers, agencies and brokers – rely on clean, current, targeted data to support their marketing campaigns,” says Zina Manda, director of mardevdm2. “So, we throw away the data three times each year and start over with the most recent updates from our internal sources and that of our partners. We know that our data serves as much more than a list to our clients. They turn to us for full-service, closed-loop marketing and demand generation programs. Thus, the data becomes the source of their best leads and long-term customers.”
The company’s global data covers markets such as manufacturing, technology, engineering, legal, education, science, medical, construction and financial services. The direct marketing data available includes postal, email and telemarketing contact information that is selectable based on business type, U.S. and U.K. SIC codes, job title and function, company size and purchasing authority for specific products and services. The data is frequently used for multi-channel, on-demand and drip marketing campaigns. Additional information is available at www.mardevdm2.com/marketingservices.asp.
Mardevdm2® www.mardevdm2.com is the global marketing services and data division of Reed Business Information, a world-leading provider of business information and services. With offices in London, Chicago, New York, Singapore and Sydney, mardevdm2 provides unmatched global data and insight, demand generation and lead nurturing programs, as well as strategic marketing guidance to help B2B marketers become revenue performance managers.